TVS motor launched the “TVS Raider” motorcycle for Gen Z in Latin America

Hotel: TVS Motor Company, a world renowned manufacturer of two and three wheelers, today announced the launch of the feature-rich offering in the 125cc TVS Raider segment for ambitious young customers across Latin American countries ( LATAM).

The decidedly youthful and sporty motorcycle comes with class-leading features such as an LCD digital speedometer, 3V i-Touch start, animal LED headlight and segment-first underseat storage. The next-gen bike was launched for Gen Z customers in Colombia, Guatemala, Honduras and Nicaragua.

Speaking on the occasion, Mr. R Dilip, President – ​​International Business, TVS Motor Company said, “LATAM is an important market for TVS Motor Company. Our products have always been well appreciated in this region. We are excited to launch the 125cc TVS Raider in key markets like Colombia, Guatemala, Honduras and Nicaragua to delight new era customers.

We are always focused on understanding the needs of local customers and providing them with products in all segments that offer best-in-class functionality and cutting-edge technology. I’m sure our young customers will admire the distinctive ride character of the TVS Raider.