The Department of Trade and Industry (DTI) is exploring Latin American markets as a new frontier for Filipino film and television content.
The Philippine Trade and Investment Center (PTIC) in Latin America, in collaboration with the Film Development Council of the Philippines (FDCP) and Argentina’s Agencia ProCordoba, organized virtual panel discussions and business meetings online between Philippine and Argentinian companies to discuss opportunities for co-production, distribution, content and intellectual property exchange in the film and television production industry.
Jorge Marcotegui, President of Agencia ProCordoba opened the event with welcoming remarks and a brief overview of the strengths of the Cordoba region.
The Ambassador of the Philippines to Argentina, HE Linglingay Lacanlale, in her address, underlined the importance of the event given the common colonial past and the cultural similarities that unite the two countries.
Vichael Angelo D. Roaring, Trade Advisor and Head of PITC spoke of efforts in recent years to strengthen trade ties with Argentina through trade missions to the South American country and the value of exploring opportunities in the audiovisual sector.
We are opening a new frontier for the Philippine creative sector. We have seen how Filipino content has been well received by the market in countries like the Dominican Republic, Ecuador and Peru, ”he said, noting that the Filipino creative sector is keen to open more opportunities for distribution and partnership with its Argentinian counterparts.
An agency attached to the Embassy of the Philippines in Mexico, PTIC Mexico is DTI’s trade and investment promotion office covering the entire Latin American region.
Liza Diño, President and CEO of the Film Development Council of the Philippines (FDCP), cited common cultural heritage, the Latin television series that arrived in the Philippines in the 90s and the resulting development of the Philippines’ own country. . TV shows.
Diño also provided an overview of Filipino cinema and briefed the group on co-production incentives currently available. Contenido Filipinas (Philippine Content), a specially curated showcase reel of works from Philippine companies participating in the roundtable was presented.
The presence of industry luminaries, including internationally acclaimed director Brillante Mendoza and filmmaker Quark Henares, added a spark to the day one session.
The event brought together 28 Filipino companies in the sector as well as the same number of Argentinian counterparts.
Among the companies represented were ABS-CBN, Epic Media, Viva Communications, Solar Pictures, Black Ops Studios Asia, Solar Entertainment Corp., Artikulo Uno, Center Stage Productions, Betsy D Film Entertainment, MZet TV, Globe Studios, Spring Films, UXS , Reality Entertainment, Star Cinema, The Idea First Company, GMA, Daluyong Studios, Ten17P and TBA Studios.
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